Unlock a Better, Stronger Practice

PracticeKeys

You're working hard. Seeing patients. Running a team. Performing admin work. But something feels... off.Your reports don't help. They just give you more numbers you don't know what to do with.And honestly? You're tired of guessing.We want to Help

Our Why, A quick word from Dr. Zach

Why I built this

I own two clinics currently. I've bought practices and sold them. I've hired team members, managed associates, and sat in the owner's chair through the good months and the hard ones. I know the work that goes into success.I've made my share of mistakes though.
I sold a clinic for less than it was worth. I overpaid for another one because nobody was in my corner telling me the truth. And I've have months that I just barely made it. Those mistakes cost me real money and real stress. And they didn't have to happen.Here's what I learned: most doctors are really good at taking care of patients. But nobody teaches us how to run a business. We graduate with a degree and a dream and zero training on what actually makes a practice work.
That's not your fault. But it is your problem.So I built PracticeKeys because I needed it. I needed something that would cut through the noise, tell me exactly what was working and what wasn't, and give me a clear place to start. Not more advice. Not another course. Just honest answers. I know what it feels like to work hard and still feel stuck.That's exactly why I'm doing this. Not to sell you something. To give you what I wish someone had given me. To help you truly understand your practice.

Introduction

Welcome to PracticeKeys

Your report card of clearer metrics, actual directions, and a business you’re proud (and excited) to grow.We know you’ve got options. There are "gurus", spreadsheets, EHR reports, overpriced consultants, and a dozen online programs that promise “success in 30 days.” BUT what do you even do with all this?Here’s the PracticeKeys difference:
PracticeKeys doesn’t hand you fluff.
We give you a report card (A-F) with clear strengths and weakness. We provide you a clear starting point.

PracticeKeys gives you easy tools and clear coaching so you can understand your clinic and help it grow.We make everything simple and fun to use.You don’t have to be a “business person.” ---- You just need the right key.

What You Get with PracticeKeys

Here's What We Do
We look at your practice data and tell you exactly what's working and what's broken.
No confusing jargon. No overwhelming reports. Just clear answers like
You get:
A premium report
A deep look at your numbers
A 60-minute call where we explain everything
A short list of what to fix first - where to start

Start Today

The Offer
Normal price: $899
Early Bird 2026 Price: $299
That's it. No contracts. No Catch. Just answers.

PracticeKeys is NOT for:People who don’t want to improvePeople who won’t look at their numbersPeople who want magic shortcutsIf you care about your clinic and want it to grow, PracticeKeys is for you.

Who's Behind This?

Hi, I'm Dr. Zach Bergman. I'm a chiropractor, business owner, and coach. I own multiple clinics, I've bought and sold practices, and I've managed teams of associates. I've been in your chair—staring at reports that don't make sense, wondering why some months crush and others don't. That's exactly why I built this system. Because I needed it too.

Thank you